Small business brand development1401659

Small Businesses are bigger you imagine. Data has shown small enterprises drive the Canadian economy. That are they, what do they actually do? This infographic provides you with some insights to data collected by Industry Canada for the status of smaller businesses.

Like a small enterprise you need to: • Create a highly effective, well-integrated marketing communications plan, blending offline and online tools to optimize customer value • Strategically link and leverage all elements in the communication mix across all channels • Appraise the contribution of every marketing element to optimize impact • Develop a powerful content process to ensure delivery of coordinated and synergistic messages across all touch points • Identify new approaches to differentiate your brand by creating small business brand development purpose and understand the energy employees voice to humanize the manufacturer.