Small business brand development8634917

Small Businesses are greater than you imagine. Data has shown small business owners drive the Canadian economy. Who are they, what can they do? This infographic will provide you with some insights to data collected by Industry Canada on the status of small businesses.

Being a small enterprise you need to: • Create a highly effective, well-integrated marketing and sales communications plan, blending offline an internet-based tools to optimize customer value • Strategically link and leverage all elements within the communication mix across all channels • Evaluate the contribution of every marketing element to optimize impact • Develop a highly effective content process to ensure delivery of coordinated and synergistic messages across all touch points • Identify new ways to differentiate your brand by creating graphic design purpose and see the power the employee voice to humanize the brand.