Small business brand development2746818

Small enterprises are bigger than you think that. Data has proven small businesses drive the Canadian economy. Who will be they, so what can they do? This infographic provides you with some insights to data collected by Industry Canada on the status of smaller businesses.

As being a small business you need to: • Create an effective, well-integrated marketing communications plan, blending offline an internet-based tools to optimize customer value • Strategically link and leverage all elements within the communication mix across all channels • Evaluate the contribution of every marketing element to maximize impact • Develop a powerful content strategy to ensure delivery of coordinated and synergistic messages across all touch points • Identify new approaches to differentiate your brand by creating website designer purpose and see the power of the worker voice to humanize the manufacturer.