Small business brand development9487710

Small Businesses are bigger than you think that. Data has shown small enterprises drive the Canadian economy. That are they, what can they certainly? This infographic provides you with some insights to data collected by Industry Canada around the status of small enterprises.

Like a small business you should: • Create an effective, well-integrated marketing communications plan, blending offline and internet based tools to maximize customer value • Strategically link and leverage all elements in the communication mix across all channels • Measure the contribution of each one marketing element to optimize impact • Develop an effective content strategy to ensure delivery of coordinated and synergistic messages across all touch points • Identify new solutions to differentiate your brand by creating small business brand development purpose and view the strength of the staff member voice to humanize the brand.