Small business brand development5846377

Small business owners are bigger you think that. Data has shown small businesses drive the Canadian economy. Who are they, what do they are doing? This infographic gives you some insights to data collected by Industry Canada on the status of small enterprises.

As being a small enterprise you need to: • Create a powerful, well-integrated sales and marketing communications plan, blending offline and online tools to maximise customer value • Strategically link and leverage all elements inside the communication mix across all channels • Evaluate the contribution of each marketing element to maximise impact • Develop an effective content technique to ensure delivery of coordinated and synergistic messages across all touch points • Identify new methods to differentiate your brand by creating small business brand development purpose and understand the power employees voice to humanize the emblem.