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Hip-hop has received a substantial affect on several genres of music. R&B, particularly, was the most influenced about necessitate a subgenre. The main element difference could be that the subgenre was coarse and contained a lesser amount of an R&B influence.

Pop and R&B singers, including Mariah Carey and Destiny's Child, appropriated hip-hop so that you can connect with younger, urban audiences, thus developing a subgenre coined ""hip-hop Soul"". This genre features R&B, superimposed with vocals that have been sung from the kind of soul music; the lyrics, however, integrated street lingo and adult themes. Impudence characterizes the styling of hip-hop soul. These hitherto conventional singers sported tattoos, wore leather, and wore a defiant try the vein of hip-hop artists. Pop singers, who were not wanting to change their images, began collaborating which has a rapper to remix among their tracks, and incorporated the remix inside their albums. These remixes were pegged as singles, and allowed the singers to retain their signature styles. These remixed tracks soon became all the rage, and hip-hop soul crossed racial divides, earning its artists mainstream recognition. Veteran R&B artists also generated interest among young, contemporary audiences through their association with hip-hop. Patti LaBelle has performed with Outkast; Chaka Khan granted permission to Kanye West to re-mix her tracks. By joining forces with hip-hop artists, R&B singers thus reached over to a fresh age bracket. Hip-hop soul is considered old than contemporary R&B, and targets a grown-up audience. This can be primarily due to genre's focus on the seamier elements of life; hip-hop soul singers also have adult language and themes, which includes drawn censure from individuals who glance at the genre of music, comparable to hip-hop, glorifies negative stereotypes. Although hip-hop soul witnessed a dull period using the emergence of Neo Soul, another R&B subgenre within the late 90s, it's now experiencing an increase in popularity due to singers like Jaheim, Amerie, Keyshia Cole, and Anthony Hamilton.