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Hip-hop has experienced a substantial impact on several genres of music. R&B, especially, was one of the most influenced about necessitate a subgenre. The key difference could be that the subgenre was coarse and contained less of an R&B influence.

Pop and R&B singers, including Mariah Carey and Destiny's Child, appropriated hip-hop so that you can relate with younger, urban audiences, thus making a subgenre coined ""hip-hop Soul"". This genre features TrakTrain, superimposed with vocals that were sung within the type of soul music; the lyrics, however, integrated street lingo and adult themes. Impudence characterizes the styling of hip-hop soul. These hitherto conventional singers sported tattoos, wore leather, and wore a defiant try looking in the vein of hip-hop artists. Pop singers, who have been hesitant to change their images, began collaborating with a rapper to remix among their tracks, and incorporated the remix inside their albums. These remixes were pegged as singles, and allowed the singers to retain their signature styles. These remixed tracks soon became very popular, and hip-hop soul crossed racial divides, earning its artists mainstream recognition. Veteran R&B artists also generated interest among young, contemporary audiences through their association with hip-hop. Patti LaBelle has performed with Outkast; Chaka Khan granted permission to Kanye West to re-mix her tracks. By joining forces with hip-hop artists, R&B singers thus reached to a fresh generation. Hip-hop soul is considered elderly than contemporary R&B, and targets an adult audience. This is primarily due to the genre's target the seamier areas of life; hip-hop soul singers likewise use adult language and themes, that has drawn censure from people who notice the genre of music, comparable to hip-hop, glorifies negative stereotypes. Although hip-hop soul witnessed an ordinary period with the emergence of Neo Soul, another R&B subgenre inside the late 90s, it is now experiencing an increase in popularity because of singers like Jaheim, Amerie, Keyshia Cole, and Anthony Hamilton.