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The phrase SEO (a.k.a. خرید بک لینک) is own explanatory and it is already gained ample importance in the earlier years. Now, the time has become changed and traditional strategies & techniques of SEO does not work on current and upcoming years. According to different experiments and surveys, it's clear that traditional approaches of SEO do not have the same impact over website visibility and several seem to be already ignored by recommended search engines - Google, Yahoo and MSN. Alternatively, Google - the main entity in SEO that always gets high focus by SEO specialists, continuously changing their search algorithms and refines their latest results for a much better buyer experience. Panda, Penguin, Pigeon and Hummingbird are only a symptom, Google yet in the future with additional algorithms. Everything we consider it, a reminder or perhaps alert, we must change our working phenomenon and go on to the next level of branding and promotions - Consumer experience. Just like web designing, SEO also considers buyer like a major the answer to read more visits and much better conversion rate. Now onwards, SEO isn't only employed for branding, it become better buyer experience and leads generation technique.


Search engine marketing in 2016 As we know that traditional SEO is often a history now, as well as some SEO specialists already improved their strategies in line with the Google's algorithms and updates. But is act acceptable? Rapidly changing marketing strategies and techniques, neither an ideal solution nor acceptable. We need solutions, which can be rigid and worthwhile enough. That which you need to do in 2016 - Consider SEO as Search Experience Optimization In the coming year 2016, we have to consider SEO as Search Experience Optimization (SXO) and work as outlined by that. Whereas previously, we prepared our marketing strategies and techniques based on different search engines like google, now onward, we must ready them according to the targeted audience, who's gonna search. Search Engine Optimization tends towards Search Experience Optimization, which solely depends over user's perception how users will react more than a google listing or how he/she will look for a particular query. Considering Search Experience Optimization (SXO), for branding and promotions, will tend towards more conversion, better engagement plus more visits, but that's not too sure. Because everything we think is not required work always. So, do more relevant and long-tail niche research and focus on user experience rather search results experience. More content means more visibility Google's hummingbird update alert us that more content will lead in long term. The statement "Content may be the King" comes true and content marketing may lead the SEO campaigns. More content means more visibility plus more visibility means better coverage. Content marketing isn't a new technique in SEO. SEO specialists were employing this in the first place, nevertheless the placement and proportions were always varied based on the needs and Google updates. However, Content Marketing is a good technique to capture more attention, but it needs more concentration and more engagement while writing an actual and eye-catching content. Article writing involves - Attention grabbing Headlines, Proper Keyword Placement (especially from the first 20 words), Keyword density, Utilization of layman language and more. Content Marketing contains: PPT and PDF distributions, Articles, Blogging, Guest Blogging, Classifieds, etc. Capture Local Niche for better business To raise the reach of a business, rigidity of the foundation required. As well as the rigidity, you need to capture enough proportion of local market. Once a business established in local market, it is easy for SEO specialists to spread the reach of that business in the international market. Traditional promotional techniques will likely work here, but with a brand new outfits for example - where previously, we generally placed a classified on several portals using the least amount of content and without proper arrangements of text, now we must target right placement, enough volume of content along with relevant graphics and proper contact details. SEO works as lead generation Search engine marketing beats Pay per Click on several aspects like more visibility, better coverage along with a lower bounce rate. Generally, SEO beginners feel that PPC may be the backbone of direct leads or prospecting, but that's not completely right. Prospecting simply is determined by better engagement and consumer experience.