Small business brand development3367236

Small enterprises are bigger than you think. Data has proven smaller businesses drive the Canadian economy. Who are they, what do they certainly? This infographic provides you with some insights to data collected by Industry Canada on the status of small enterprises.

As being a small enterprise you have to: • Create an efficient, well-integrated marketing and sales communications plan, blending offline and internet based tools to maximize customer value • Strategically link and leverage all elements from the communication mix across all channels • Appraise the contribution of each and every marketing element to optimize impact • Develop a powerful content technique to ensure delivery of coordinated and synergistic messages across all touch points • Identify new ways to differentiate your brand by creating graphic design purpose and understand the energy the employee voice to humanize the manufacturer.