Small business brand development5877158

Small business owners are larger than you think that. Data has proven small businesses drive the Canadian economy. Who're they, exactly what do they actually do? This infographic gives you some insights to data collected by Industry Canada about the status of smaller businesses.

As a small company you'll want to: • Create an efficient, well-integrated devices plan, blending offline and internet based tools to increase customer value • Strategically link and leverage all elements inside the communication mix across all channels • Appraise the contribution of each one marketing element to increase impact • Develop a powerful content process to ensure delivery of coordinated and synergistic messages across all touch points • Identify new solutions to differentiate your brand by creating small business brand development purpose and view the power of the employee voice to humanize the company.